SMS advertising continues strong growth from 2010 into 2011 for brands and the marketing agencies that manage their campaigns. Traditional advertising has been undergoing a shift from offline and print marketing to mobile advertising from SMS marketing to mobile ad display. Software company,
Text Message Marketing
Text message marketing is a great marketing and advertising tool for businesses and organizations to connect with their customers. Mobile marketing is one of the fastest growing marketing mediums.
05/15/2011
11/11/2010
Text Message Marketing vs Email Marketing
It is no surprise that email marketing continues its decline. Inboxes are cluttered with spam messages, people are spending less time on their home computers and email frequency from businesses is increasing. Since 2007 open rates have declined 2.8% to only 11.2% of emails being sent actually being
10/13/2010
Text Message Marketing vs Email Marketing
It is no surprise that email marketing continues its decline. Inboxes are cluttered with spam messages, people are spending less time on their home computers and email frequency from businesses is increasing. Since 2007 open rates have declined 2.8% to only 11.2% of emails being sent actually being
10/08/2010
Guerilla Marketing: Using Cross Promotion to Reach New Customers
We think of guerrilla marketing as any way we can promote our business to new customers without having to spend money. It requires a little thinking outside of the box and forming partnerships with like minded businesses in your area that share your particular customer demographic.
When we owned
08/14/2010
5 Pizza Marketing Strategies to Drive Sales in Any Economy
No matter how good your pizza is, it will not matter if your pizza marketing strategies are not bringing customers in the door. Once you get them to try your pizza, they may be hooked for life, but just how do you get new customers during this economy and time of increased competition for the averag
08/10/2010
Optimizing Your Restaurants Menu Online for Higher Search Engine Rankings
Google strives to present the best information for the searcher at the top of its rankings. Other search engines work of similar algorithms as Google and generally if your Google rankings are high, the others will be as well. The simple act of adding your restaurant's menu to your website and by fol
08/06/2010
When to Send a Text Message Marketing Blast to Your Subscribers
Having a mobile database of your customers is a powerful tool to drive sales into your restaurant. Send a text marketing blast for the right reason and your weekly sales and customer frequency will help your bottom line profits and margins. Use it at the wrong time and you will notice little increas
08/05/2010
5 Mobile Marketing Tips to Help Your SMS Campaign Be a Success
There are many aspects that go into making your mobile marketing campaign a success. There is no reason your small business can not run a text campaign that will increase your brands awareness, increase customer frequency and loyalty, and drive your business to higher sales even in this down economy
08/02/2010
Branding Your Business with a Consistent Look
Your business should have a consistent look across all platforms that customers and potential buyers will see. From menus to signage, interior to your website, all of these areas are a chance to brand your business and show a consistent look that scores an impression.
Having a consistent look wil
08/01/2010
How to Create Charity Nights to Drive New Sales
Hosting charity nights with local community groups, sports teams and charities is an easy way to drive new sales each week. This works great with restaurants as people have to eat every day, but you can also use it if you own a service related businesses and some retail stores. The premise is simple
